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Before starting to write anything for your site, you should have a definite concept on what you want to achieve with your site. Everybody has one, why not you is not a reason enough. In case you do not know, websites are quite expensive to build much less to maintain. Although it surely says a lot about your company and people can access them easily if they with computers part of the households and businesses nowadays. Having known what you want to achieve, it should be the solid structure that your site should reflect.

Do not use more than one designer or studio to design your site. You would think it wonderful having many creative minds pouring out their ideas for your site alone. But then, one factor of a website is its consistency. Having these different designers trying to put their own mark would make your site looking as if it is in shambles, with no single theme at all. Imagine the confusion it would give your readers. You may not want to be in their shoes in this case.

Site maintenance can be as expensive as its development, even more. It is always best to save some money for the rainy days, as they say. In this case rainy days would be maintenance that your site would require from time to time. This is the upgrading, expansion and editing of graphic designs or texts to keep up with the needs and the changing times. Money is a consideration even after you already have your site.

Take into account that what you have in your printed media should not always be the same as the ones on your site. If people have already read your print materials likes brochures and catalogs, chances are they would not want to read the same things when they connect to your site. As these same people are already tired of the numerous words they encounter in prints, they would prefer having them less in your site. This will bring a small relief if they are not thankful first. It would be best to develop a content exclusively for your site and not copy paste the things already in your printed materials.

And speaking of printed materials, never forget to include the address of your site into them. Having paid already for these prints, why not make the most of the good it can offer. By putting your site on these prints, you are paving the way for the readers to access some additional information that they did not yet read from your printing materials. Just think how disappointed they would be, taking some time to visit your site, and finding the same things that they have seen already.

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