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Campaign Results Reporting One Measure of Your SEO Success

Campaign results' reporting is a critical component of search engine optimization, PPC and paid inclusion programs. Generally executed at the final stages of a search engine marketing program, campaign results reporting provides an update on whether the progress of your website search engine optimization is in sync with the online marketing objectives you set for the campaign. The campaign results reports compare results against the data established prior to your search engine optimization campaign. See how you're doing on search engine rankings, search engine traffic, referrals and competitor comparisons to help you progress towards your marketing goals. Campaign results reporting also help identify the next logical step and areas that can be improved upon based on the progress made to date.

At YELLOW7.COM, our SEO campaign results reporting delivers you measurable results. We analyze your websites log statistics and also provide you with SEO reports that document the current positions of your target phrases on major search engines. In the process, we discover what worked and improve upon what didn't.

YELLOW7.COM provides you with monthly progress reports and search engine ranking reports so that the results of your SEO campaign are always accessible by you. While we provide these reports on a monthly basis they are also provided to our clients on request.

Web Analytics Tracks Your Target Traffic

Web analytics is all about gaining vital business intelligence in the online world. While attracting highly targeted traffic to your website is important, understanding what that traffic does once it gets on your website is equally important in ensuring a successful search engine optimized website. A critical component of any search engine optimization campaign, web analytics delivers you with an accurate and affordable means to measure your Internet marketing results as well as manage your e-business strategy.

YELLOW7.COM's web analytics provides you with the latest information regarding your search engine optimization activity and results. We'll help you not only track your web traffic, but understand your traffic's conversion rates. We don't restrict ourselves to any single web analytics system but provide you with the option of either a log file or a cookie-based system or a combination of both. YELLOW7 delivers you web analytics reports in whatever format you choose - and whenever you want them.

Web Analytics Process

YELLOW7.COM conducts an analysis of your website on various parameters such as visibility, functionality, loyalty, economy, etc. We analyze your website logs by finding where visitors are coming from and the search terms they use to arrive at your website. Download speeds, page visitors and session times are tracked to identify improvements in the visitor experience to the site. We also do an in-depth analysis by identifying recurring visitors, to see which products or services are popular with them to aid you in creating targeted offers and incentives. Our web tracking delivers clients with a veritable information repository of knowledgeable data. From tracking the key phrases that optimize results, to augmenting online sales and branding, as well as how the search engine optimization drastically reduces customer acquisition costs.